‘iPhone email signature’ is searched online thousands of times each month. People and businesses are realising that having “Sent from my iPhone” is a poor use of the prime real estate at the bottom of their emails. Including your company information, logos, social media links, and even targeted advertisements is a much better use of your iPhone email signature.
1. If you want to receive less email, send less email
Almost ridiculously basic but very effective, if you are struggling with too many emails – don’t send as many. This doesn’t mean stop replying to everyone, just hold off on copying everyone into an email and only send emails when absolutely necessary. Plus perhaps you could even pick up that phone once in a while!
2. Mark as unread
When you’re filtering through your emails and responding to any that require attention, rather than trying to do everything then and there because your worried that one might slip through the cracks. Mark it as unread and come back to it later. For example, if you’re checking emails on your phone at home and notice something that important, simply mark it as unread and attend to it in the office the next day.
“Sent from my iPhone”
There is nothing more unprofessional than receiving an email with “sent from my iPhone” as the email signature. Some people see it as a helpful way to show that you have sent an email from your phone, and therefore any spelling mistakes or poor grammar should be excused. Rubbish! If you are going to send a professional email from any device, you need to double check for any errors. Correcting typos on your phone is just as easy as on your desktop.
There is no excuse for using “Sent from my iPhone” as your iPhone email signature. The only thing you’re doing is acting as a billboard for Apple. Why not use this space to promote your own company?
Why have an iPhone email signature?
The number of emails being sent from mobiles is huge. Having an iPhone email signature allows you to maximise the exposure of your brand and can significantly increase your online traffic.
You can also use your iPhone email signature to drive potential followers to your social media channels. Including links to your Facebook, Twitter and LinkedIn pages gives people another avenue to interact with you and find more information about your business. Your iPhone email signature can effectively bridge the growing gap between email and social media.
What to include
Creating the perfect email signature is difficult. Deciding on what to include depends a lot on what industry you work in, but let’s start with the basics. If you are not going to use any email signature software, you should not include any imagery. This will cause each email to have a lot of attachments and increase the chance of it ending up in the junk folder.
If you are just looking to create a standard professional-looking signature, I recommend keeping the design and layout very basic. Three lines of text are enough for a basic iPhone email signature.
Marketing Manager, Crossware
+64 9 303 2222
In the example above, I have linked the company name to our website. This gives the recipient at least one way to easily reach your website for more information.
If you’re feeling brave and want to make your signature stand out a bit more, you can experience with different design features. But remember the golden rule; keep it professional; you would be surprised about the number of crazy looking email signatures that I see from top-level business people!
Include your company logo
Including your company logo on iPhone emails is a great way to maximise brand awareness and to maintain consistency across all of your communications.
Think about all of the emails that leave your business. Every one of those emails should be representing your brand.
Use email signature software
As I mentioned earlier, to successfully add imagery to your iPhone email signature without it appearing as an attachment, you need to use some email signature software. Download a free trial of ours here.
Using email signature software also means that you will only need to create your company email signature once, instead of creating it on everyone’s iPhone. Crossware Mail Signature allows you to centrally manage the email signatures of your entire company. Once you hit ‘Save’ every email leaving your company will include your new iPhone email signature.
You also might want to have different versions of your signature for different departments within your company or even different versions for different recipients. For example, recipients in Australia might see a .com.au website address or the marketing department might include an advertisement about an upcoming event. This is all possible with your iPhone email signature when using Crossware Mail Signature.
Visit crossware.co.nz for more information