by Dawn Scott | Nov 12, 2021 | Email Marketing, Email Signature Tips, Email Tips
Want to get your customers to read (and engage with) your emails? Graphics are the perfect addition to any email, and GIFs are the latest trend to consider in your email marketing strategy. EDITOR’S NOTE: This article was originally published in 2016, and has since...
by Dawn Scott | Nov 8, 2021 | Email Marketing, Email Signature Tips, Email Tips, Industry News
In the technological business age we’ve reached a point that, no matter the size of your organisation, an email signature is an expected part of any robust marketing strategy. A name, title, company logo, disclaimer and links to a website or social platform...
by Dawn Scott | Oct 26, 2021 | Email Marketing, Email Signature Tips, Uncategorised
In the aftermath of multiple lockdowns, email remains one of the most common ways in which companies communicate with their customers. Just as a billboard is placed on the busiest roads, email signatures make use of prime heavy-traffic real estate. A strong,...
by Dawn Scott | Aug 23, 2021 | Email Marketing, Email Resources, Email Signature Tips, Email Tips, Enterprise Private Cloud
An email signature can be a basic footnote or generic sign-off that clients become used to seeing, or it can be an eye-catching banner in a sea of black and white. Branding, marketing campaigns or advertising – all are important reasons to pay attention to your...
by Dawn Scott | May 31, 2021 | Crossware News, Crossware Updates, Email Marketing, Email Signature Tips
Goodbyes are hard. So why not make your business ‘goodbyes’ easier, or even fun, with the world’s fastest and most powerful Signature Designer? Whether you want to leave a simple strong impression with your clients, collect survey data, or turn it...
by Dawn Scott | Sep 26, 2019 | Email Marketing, Email Signature Tips
Nearly all modern professionals use email as a primary business communication channel. When you send an email, you need to consider your company’s image and brand. Why? You want your company to look professional. What happens when you meet another businessperson...
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